CRKD Launches ULT PRO Switch 2 Pro Controller at $69.99, Directly Challenging 8BitDo
Key Highlights
- The ULT PRO's asymmetrical face button layout is a clear indication that CRKD is targeting Nintendo Switch 2 players, a move that could potentially disrupt the market.
- However, CRKD's ULT PRO seems to be positioning itself as a more affordable alternative, with a price point that is significantly lower than the Aeon Pro.
- One of the standout features of the ULT PRO is its use of TMR thumbsticks, which are known for their durability and responsiveness.
CRKD has officially launched its first-ever Switch 2 pro controller. The ULT PRO, at a price point of $69.99 on Amazon, directly challenging 8BitDo's dominance in the Nintendo Switch 2 gaming market.
The ULT PRO boasts TMR thumbsticks, trigger stops, swappable components, and 1,000Hz polling on Windows, setting it apart from competitors like the 8BitDo Ultimate 2 and GameSir Super Nova.
The ULT PRO's asymmetrical face button layout is a clear indication that CRKD is targeting Nintendo Switch 2 players. A move that could potentially disrupt the market. This strategic move is also notable, as it comes in the same month as SteelSeries debuted the $260 Aeon Pro, a high-end controller that has been praised for its premium feel and features.
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However, CRKD's ULT PRO seems to be positioning itself as a more affordable alternative, with a price point that is significantly lower than the Aeon Pro.
One of the standout features of the ULT PRO is its use of TMR thumbsticks. Which are known for their durability and responsiveness. The four-pronged back paddles and swappable stick toppers further emphasize the controller's focus on PC gaming.
Which may appeal to gamers who want a more premium experience.
CRKD's entry into the Switch 2 gaming market marks an interesting development in the gaming industry. With its affordable price point and premium features, the ULT PRO is definitely worth keeping an eye on. The release of the ULT PRO also highlights the growing competition in the gaming market, with multiple brands vying for market share.
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As the gaming industry continues to evolve, it will be interesting to see how CRKD and other brands adapt and innovate in response.
The ULT PRO is available now via Amazon, with both a Pal Grey and Smoke Black edition up for grabs. With its unique features and affordable price point, the ULT PRO is poised to make a significant impact in the gaming market. Whether it can challenge 8BitDo's dominance remains to be seen.
However, one thing is certain - CRKD is making a bold move with its new pro controller.
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I write about the forces shaping business and the global economy, from startup growth and changing markets to international trade and policy. My work focuses on breaking down complex developments into clear, practical insights and understanding what they could mean for businesses, investors, and the wider economy.
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