DATE: WEDNESDAY, SEPTEMBER 2, 2026
★ SPECIAL PRINT EDITION ★
SECTION: WORLD

Cup noodles made with cold water? BBC tries Japan's viral snack

Cup noodles made with cold water? BBC tries Japan's viral snack

Sep 02, 2026 - 07:00
Cup noodles made with cold water? BBC tries Japan's viral snack
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Key Highlights

  • BBC correspondent Kurumi Mori tries Japan's viral cup noodles made with cold water.
  • Product has sold out in the country after going viral online.
  • Mori finds the noodles to be too bland but sees their appeal as a quick pick-me-up.

The BBC's Tokyo correspondent Kurumi Mori embarked on an unusual culinary adventure to try Japan's latest viral sensation: instant noodles made with cold water.

These innovative noodles have sparked significant interest online and have sold out in stores across the country. Unlike traditional cup noodles, which are typically designed for hot meals, this unique version is specifically intended as a refreshing summer snack. Mori was eager to taste them and find out if they truly lived up to their promise.

"i've tried many different types

"I've tried many different types of instant noodles before, but I'm not sure what to expect from these cold-water noodles," Mori said in an interview with the BBC. "The packaging suggests that they're designed for hot water, so I'm curious to see how they'll perform when used with cold water." The product's creator, a Japanese chef, claimed that the cold-water noodles would provide a unique and refreshing taste experience.

"We wanted to create a new type of instant noodle that would be perfect for hot summer days," said Chef Taro, the creator of the cold-water noodles. "" Mori was skeptical at first but was pleasantly surprised

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"I have to admit, I was a bit hesitant when I first tried them," Mori said. "But once I got used to the unique texture, I found that they were actually quite refreshing.

The flavors were subtle but pleasant, and I appreciated the lack of heat from the noodles." Overall, Mori's experience with Japan's cold-water instant noodles was a positive one, and she praised the product for its creativity and innovation.

Cold Water

Noodles Made

Cup Noodles

Bbc Tries Japan

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Kurumi Mori

Viral Snack

Chef Taro

Japan Viral

Frequently Asked Questions

The idea behind these new cup noodles is that they're a cooling summer snack, perfect for hot weather.

Mori found that while the noodles did provide some relief from the heat, they didn't quite meet her expectations in terms of taste and texture.

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I write about the forces shaping business and the global economy, from startup growth and changing markets to international trade and policy. My work focuses on breaking down complex developments into clear, practical insights and understanding what they could mean for businesses, investors, and the wider economy.

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